Showreel featuring contemporary VFX work of one of the most recognised studio—Industrial Light & Magic.
This project was a part of the same brief as for contemporary monograph project, where I researched contemporary trends and its practicioners (design agencies), but as this part fo the brief was more open in terms of choosing field of interest, I chose VFX and special effects and its contemporary trends which are less volatile compared to Graphic design.
Apart from research the process required to collect hours of footage from films and ILM’s breakdowns, from which I created storyline.
to show the best & contemporary work within the company values, identity & most importantly their style.
And of course music can create 50% of an experience as Lucas once said so I carefully picked the right music to correspond with the dynamic dominant style of their work. Overall, it is definitely the showreel where you have stunning feeling while seeing distinguish and professional work accompanied by dynamic music. I can feel the resoluteness, fighting spirit which gives me impression that the company knows its field substantially.’